Wide and Widly Branded
Description
Artist Statement
This strange island continent and its ever dry centre and clusters of wooded sea tethered cities is compass confused. European colonizers are forever pointed north and west, pining for California culture or European roots, the indigenous population is pulled towards the centre, a home where cartographic directions and menus are irrelevant, and an economic engine and future reality that spins hard, thick arrows pointing east. The rest of the world sees this place, this strange residual of British Empire as down, forever down.
Wide and Wildly Branded uses the compass as an interface, a rounded guide to poetic lines. The top and bottom, the north and south textual lines are at odds, contrasts abstract and relationship and directionally confused. The background video was shot while lost, hiking by a creek that turned into two creeks and then four, pathways alike and specific, threatening and alluring enough to entice wandering. Turn and play along a downward compass, the Antarctic, the Antarctic.
Source of Artist Statement
This strange island continent and its ever dry centre and clusters of wooded sea tethered cities is compass confused. European colonizers are forever pointed north and west, pining for California culture or European roots, the indigenous population is pulled towards the centre, a home where cartographic directions and menus are irrelevant, and an economic engine and future reality that spins hard, thick arrows pointing east. The rest of the world sees this place, this strange residual of British Empire as down, forever down.
Wide and Wildly Branded uses the compass as an interface, a rounded guide to poetic lines. The top and bottom, the north and south textual lines are at odds, contrasts abstract and relationship and directionally confused. The background video was shot while lost, hiking by a creek that turned into two creeks and then four, pathways alike and specific, threatening and alluring enough to entice wandering. Turn and play along a downward compass, the Antarctic, the Antarctic.
Source of Artist Statement
Creator
Nelson, Jason
Date
2010
Rights
Copyright Jason Nelson. The copyright of images posted on the ADELTA Website belongs to third parties and is included on this website by permission from copyright holders. Apart from any use permitted by the Copyright Act 1968 (including fair dealing) the images may not be downloaded, adapted, remixed, printed, emailed, stored in a cache or otherwise reproduced without the written permission from the copyright holder.
Genre
Web based digital poetry
Platform
Flash
Citation
Nelson, Jason, “Wide and Widly Branded,” ADELTA, accessed November 14, 2024, https://adelta.westernsydney.edu.au/items/show/119.